A cup of Joe with the Georges

2/22/16 – George Vukasin Sr. passed away last week at the age of 82. George Jr. informed me of this sad news earlier this morning. SFGate and BANG covered the man’s life. I only met George Sr. once. Fortunately, I wrote about it. Apparently he liked the article, as did many other readers. So in honor of George Sr., I’m reposting my article from December 13, 2010 (was it that long ago?). RIP George Vukasin Sr. Wherever you are, I’m sure the coffee just got a lot better.

peerless-sm

Peerless Coffee is based out of a low-slung, light industrial building built in 1976. Established in 1924, the company has seen it all: wars, boom and bust cycles, and several sports teams. Three generations of the Vukasin family have helmed the company, and they are Oaklanders through and through. They have every intention and desire to continue being a pillar of the Oakland business community. How that can continue with a ballpark proposal lingering in the immediate future is uncertain.

As I approached the building, the aroma of roasting coffee nearly overwhelmed me. I sipped an au lait inside the store as I waited to interview George Vukasin, Jr., who runs the business, and George Vukasin, Sr., who left the company to his children and still is a major presence there. George Sr. is also well known as a major proponent of Oakland and East Bay sports, as he was pivotal in making the Coliseum complex come into being. I sat down in their front office and we talked for nearly two hours. I could’ve easily sat there for another two as George Sr. recounted stories of Oakland sports glories past, but I had to start writing. Maybe another time.

We first talked about how the Coliseum deal was struck. George Sr. happily took on the role of historian, recalling how the late developer Bob Nahas put together a coalition of civic and business interests, including the elder Vukasin, to get a sports showcase built in the East Bay. They quickly focused on a site in East Oakland. The land was undeveloped, with the major owners being the Port of Oakland, EBMUD, and PG&E. Deals were struck with both utilities to maintain easements at the complex while a land swap was negotiated with EBMUD for a parcel on High Street, where the utility’s maintenance yard now resides. The Port of Oakland handled the land deal, as George Sr. was a Port commissioner at the time. The process from first discussion to groundbreaking took 2 years and was unencumbered by CEQA laws or other red tape.

The Coliseum Commission ran the complex for close to three decades. They understood what it took to keep the complex in the black, such as the need for 130 event days at the complex every year. While that should be easy to do with 81+ baseball games, 7-10 football games (sometimes), and 41+ basketball games, occasionally things would run tight. One particular year, Vukasin couldn’t figure out what to do so he called rock promoter Bill Graham and asked for help. Graham magically produced 7 days of Grateful Dead shows at the arena, the proceeds of which allowed the Commission to take care of the debt service.

Around the same time, Amnesty International contacted the Commission about putting on a single concert, which would be held at the stadium. Walter Haas, who had put a good deal of money into renovating the Coliseum, was not particularly fond of having a large number of concertgoers trampling his pristine baseball field, as evidenced by the declining number of Day on the Green concerts during the Haas era. When Amnesty International inquired, Haas and Roy Eisenhardt unequivocally said no. Vukasin and others tracked Haas down at the Pacific Union building in San Francisco, where they asked him to grant permission face-to-face. Haas, ever the gentleman, relented on the spot and the concert was held, as long as there were assurances that the field would be kept in good condition. No contracts, no litigation, just a talk and a handshake.

We shifted topics to Victory Court, and that’s when George Jr. was able to speak more. He was contacted 18 months ago by Mike Ghielmetti and Jim Falaschi, who suggested that Victory Court would be a studied site for a ballpark, and that the Peerless Coffee property was one of the targeted parcels. That led to a meeting with Ghielmetti and the City of Oakland’s real estate manager, Frank Fanelli. Little happened during the meeting, and no direct contact has been made since. Once George Jr. caught a man surveying and measuring the property. The man couldn’t divulge who sent him, and George Jr. asked him to leave. The man got in his car and went around to the back of the property, which is accessible from both Oak and Fallon Streets. George Jr. saw him surveying that side and kicked him off the property for good. To this day the Vukasins don’t know who the appraiser was, let alone who sent him. They asked me who I thought it was, and I guessed that it was MLB, contracting the work as part of its “due diligence.”

I asked why the current site was so crucial, and George Jr. went into great detail about how the business worked. While the plant looks like a 70’s office building from the outside, the nondescript façade hides many unique features that are part and parcel of what makes Peerless Coffee run the way it does. Among the important features:

  • The floor is an extra thick concrete pad, which allows the company to stack huge bags of coffee from floor to ceiling without worrying about weight.
  • The plant’s location near the port lowers transportation costs.
  • Peerless rents out some surplus space in the back, with the knowledge that the space can be repurposed for a plant expansion if need be.

Perhaps the most interesting thing is the process of roasting coffee itself. Peerless does a lot of custom roasting for different clients, such as restaurants and hotels. This makes it important for the company to have extremely precise control over the variables that come into play, from humidity to the shape of the natural gas flame as the beans are being roasted. Roasting the beans an extra five minutes can severely change a coffee’s flavor profile, according to George Sr. George Jr. followed that up, saying that the process is so delicate, a transition period of 18 months would be necessary, including construction time. During that time, both facilities would be running (or under construction), allowing the new plant to work out the kinks and match the old plant’s flavor. The fact that coffee is perishable, coupled with the change of equipment and environment, mandates such a long transition. It’s possible that a lot of product will be wasted along the way. When another coffee roaster built a new plant to replace an old one, it supposedly took 6 months or more after it started operating to “dial in” the flavor properly. Essentially, the coffee is roasted based on the conditions in that exact location. Any changes would require a costly upheaval.

In preparation for what could happen, George Jr. and his sister, Kristina Brouhard, have done the necessary background work just in case. As I was talking with the two Georges, Kristina, an attorney who is also Peerless Coffee’s legal counsel, popped in for a moment and we exchanged pleasantries. They’re getting ready to (and I’m paraphrasing here) man the troops.

That’s not to say that manning of any troops will be needed. I asked the Georges if, as I had suggested last week, a ballpark land grab extended as far out as Fallon Street, instead of the taking of all land between Oak Street and Lake Merritt Channel. They both said they’d be fine with it, though no one has explained to them why all of the land was needed. They’re perfectly content to be neighbors to the ballpark, and their comfort with their specialized operation suggests that they aren’t in this just to hike up the price on their property. George Jr. doesn’t want anyone to feel sorry for the business, but he was very clear in saying, “This business is our family.” And right now it’s threatened by the ballpark. Already, customers are asking if Peerless is going out of business, which is clearly not the case. If you think that battling perception is hard now, just wait until the word gets out about a ballpark.

There were plenty of other anecdotes about Wally Haas, Herb Caen, Franklin Mieuli, Ken Hofmann, and strangely enough, former Warriors bust Chris Washburn, who George Sr. said had a “Rolls Royce grille on a Volkswagen.” George Sr. lamented how the revenue chase has made getting a fair stadium deal so difficult. We talked about how genuine Oakland’s (and Let’s Go Oakland’s) efforts were, and I was surprised how much we were all on the same page. There was a bittersweet moment in realizing that it is possible that Oakland, so defined by its sports franchises and full of history, could lose two or all three of them. George Sr. would’ve preferred a ballpark at Howard Terminal. George Jr. would’ve liked a downtown site. They told me how much they appreciated my work, and I thanked them for the time they gave me to discuss the issues. As I got up to leave, George Sr. had the most surprising parting words for me,

You never go over the owner’s head. If you call the commissioner, the first thing he’ll do once he gets off the phone is call the owner.

Coming from a man who has heard and seen it all – especially in Oakland and in dealing with pro sports teams – those are sage words.

As the developer turns


Maybe the thing that plagues Lew Wolff the most is an extraordinarily bad case of timing. Exhibit Z: The Merc’s John Woolfork reports that the City of San Jose is considering a second break for Wolff’s purchase of the Airport West (FMC) property, on which the future San Jose Earthquakes stadium would be built. Last year, Wolff and company were granted a $43 million discount, from $132 million to $89 million. The new break would involve extending the deadline to buy the land to 2015, with the option ($2-4 million) used to apply towards the purchase price.

If Wolff were only looking to build the Quakes stadium in San Jose, this would have been a done deal. However, I’ve speculated in the past that if both teams were to play in San Jose, the stadium deals would be linked. Forced to scramble for cash to help finance both projects, Wolff has to be looking at the Quakes’ funding mechanism as something to tap for Cisco Field. Making things more difficult is the value of Airport West, which multiple sources in the article indicate has dropped below the renegotiated $89 million price tag. It’s possible that Wolff pushed for the outright land purchase, but given the wasted investments in Fremont, he (or his partners) may be a bit gunshy.

The irony of these delays is that they affect the Cisco Field project. Wouldn’t $89 million be more than enough to buy the remaining Diridon ballpark parcels and fund area improvements? The City has halted future land purchases until MLB decides, which puts the onus back on Bud Selig and his panel. As this saga drags on, it only becomes more difficult and costly for all parties.

Thoughts on the Winter Meetings drama

First up, Carl Steward just posted his last Chin Music update from Orlando. It includes the following:

In the Internet age, you get websites trying to establish credibility for themselves by throwing things against the wall to see if they might stick. We had one this week when a site called Ballpark Digest, which I must confess I don’t patronize, put out a report hinting that the MLB panel that will recommend the A’s future home might be prepared to anoint Oakland soon as the preferable choice over San Jose.

My dilemma: Do I even report such hazy conjecture?  Having followed this story pretty closely and understanding how commissioner Bud Selig operates, there are not likely any leaks of what this panel might recommend — at least to this kind of outfit. Ultimately, I chose not to report it at all because, quite frankly, I didn’t want to even legitimize Ballpark Digest’s “scoop” by publishing info from their non-bylined story.

And it goes from there. Let’s get something straight. Ballpark Digest and this site are bloggers. Most of the time we don’t break news. Often bloggers are lazy. There are also bloggers and other internet media who have, thanks to long-established credibility, elevated themselves to true subject matter experts. Good examples of this are guys like Maury Brown at Biz of Baseball and Larry Coon, the NBA salary cap expert who is so good that the NBPA links to his stuff. I don’t claim that I’ll ever reach either Brown’s or Coon’s internet rockstar status. This blog is 80% focused on the A’s stadium saga, which limits its scope. I’m fine with that. It’s also a place for a healthy amount of conjecture, thanks largely to the vacuum that MLB has created. That’s also fine and largely necessary, as long as the conjecture is within reason.

Aside from those subject matter experts, there’s also the regular media, which is basically split into the print or video version and the blog or blog-like section. Both have different standards due to editorial control. Who knows, maybe MLB will rule in favor of Oakland in the coming weeks or months? I doubt the news will break thanks to a questionably-sourced rumor. Still, all of the media, including us, will have to give it its due. When it’s real, it helps elevate the internet as a legitimate news medium. When it’s as difficult to verify as yesterday’s news, it’s difficult to take us seriously.

One thing you’ll notice about this site is that there’s no hit counter. I don’t keep too much track of traffic, and I don’t publish so-called “click bait” pieces that are designed to bring in visitors but have little real substance. Most click bait is intentional, some isn’t. BD’s “story” isn’t even click bait, it’s just a simple piece of guesswork that had an incredible snowball effect. Since I don’t care too much about volume of traffic as opposed to quality of readership, there’s no pressure to write click bait. This site also isn’t particularly SEO-optimized, which is also not a big deal. If people really want to find out what’s going on, a simple Google or Yahoo search will lead to this blog fairly quickly. We’re trying to cover one narrow topic well, and I stand by everything that gets published here.

We try to make educated guesses. We do our best to dig up what we can. We have sources. Sometimes we hear things that are real, and sometimes we hear things that are meant to gin up support. We do our best to get multiple sources for all rumors. That means that sometimes we’ll be wrong, and other times we’ll be right. Most of the time it means we won’t publish it, at least not until we’ve done our checks.

So I read the previous post’s comments thread with a bit of bemused detachment. San Jose supporters were probably looking for bridges to jump off – bridges that don’t exist in SJ, thankfully. Oakland supporters hailed the news as if the A’s were going to the playoffs. The truth is simple: WE DON’T KNOW. What was everyone getting all excited about? Was it that whiff of hope, that glimmer of daylight? There’s nothing wrong with that, but as expected, many people took the whole thing waaaaaayyyyyyyy too far.

When news breaks, we’ll report it and analyze it. Honestly, I had no idea where to go with what happened yesterday, and readers here and elsewhere ran with it. I checked with three different sources and heard nothing to confirm it. Yet it was there, and some attention had to be paid to it so I took it at face value. That’s all this blog can do. Whatever happens, we’ll link to it (unless it gets ridiculously repetitive like certain columnists). But really folks, relax. Understand that MLB’s process is born of inertia. It’s slow. It doesn’t change direction quickly. It appears to be extremely thorough – it has to be after all this time. The good news is that I’m working on some upcoming stories that will lead into the Christmas break. When we find out what the actual decision is, we’ll cover it thoroughly. Then everyone will have a real reason to get excited or depressed. Until then, take it easy.

San Jose-AT&T quid pro quo

And this is where it gets messy and ugly. As mentioned in the comments thread for the Setting Oakland’s Table post, a land deal was struck between the City of San Jose and AT&T. However, it’s not quite the land deal you think. AT&T has been wanting to rezone some land near Santana Row for some time, with the company offering to consider selling its Diridon property if it got the rezoning green light. The Merc’s Scott Herhold has the grisly details.

One aspect of the AT&T transaction Tuesday night, however, made it different. AT&T also owns a key chunk of land in the path of the city’s planned A’s ballpark near the main train station. And there was plenty of council discussion about whether the fate of the two properties was entwined.

The charge of the folks who believed in this linkage, led by Councilman Pierluigi Oliverio, who represents the area, is that AT&T dangled the ballpark area land before the city as the quid pro quo for allowing housing on the Santana Row lot.

This actually goes back further than just Santana Row. Long ago, the Diridon ballpark site was planned to have housing on it as part of a TOD plan, and AT&T stood to gain from a housing-related land sale there too. Cue the economic collapse, and new housing isn’t really worth much in that part of town right now. But the area right near Santana Row is still hot, so AT&T wants to cash in.

Councilman Oliverio is in a tough spot, because his district has both locales within it. And yes, he’s heard AT&T come-a-calling before:

One of the proposed exceptions that the Council denied in May 2008 on a 6-5 vote is back again with a different lobbyist. The same property owner also owns land where the proposed baseball stadium would be located. I met with the property owner representatives who said if the City would rezone this piece of land then they would consider selling the other piece of land to the City for baseball. I believe each rezoning should be judged on its own merits and not tied to a quid pro quo.

Lobbyists. Horsetrading. Desperation. That’s what the lure of major pro sports brings. AT&T knew it had the City over a barrel as long as San Jose didn’t exercise eminent domain, so this is the price. Oliverio wanted an office building along with housing as part of his general anti-rezoning stance, but he ended up casting one of the dissenting votes (8-3 passed). Apparently he wasn’t even invited to community-developer meetings to discuss the rezoning even though it’s in his district – which sounds insane. Who knows, maybe it’s all plausible deniability. Whatever it is, it’s disgusting.

Going back, all that talk of AT&T being in so tight with the Giants was baseless, though not for the reason I cited (parking, location). Strictly speaking, it was all about money. Some will rejoice in that it’s one more domino down. I think I just threw up in my mouth a little bit.

If there’s a lesson to be learned for landowners, it’s this: Hold out as long as you can. You’ll get a better deal.

Are you there Bud? It’s me, Jeffrey

Writing about and obsessing over the stadium saga is enough to make anyone lose their religion. Still, sometimes there’s a little glimmer that shows that even those on high are at least paying attention to us.

Our own editor-at-large took to sending a missive to one A. H. “Bud” Selig on Sunday, asking for some clarity on the situation. The letter was posted on Athletics Nation. Here’s the final plea:

On the eve of your organizations annual Winter Meetings I ask that you make the case for one of the two scenarios. If the local media is to be believed, your stadium panel has done a thorough and exhaustive search that has considered timing, financing, revenue impacts, traffic, political support, and even the height of light towers and the path of airplanes. There are no more angles to explore. No new rocks to turn over. It all comes down to you and your willingness to make either Bill Neukom or Lew Wolff, and their respective partners, miffed. Please do so at some point in the next two days so we can all move on from this unnecessary purgatory.

While it looks for the moment as if those prayers won’t get answered, at least Jeffrey got a reply from someone else in know, in this case Lew Wolff. For those who aren’t aware, Wolff reads AN and this blog (not so sure about all of the comments), mostly to get a read on how the fans are feeling about all matters Athletics – especially the ballpark stuff. Will we get some kind of judgment in the next week or ten? I have no clue. Regardless, it’s good to know that someone’s noticing the little guy. Kudos, Jeffrey, as always.

A big hedge

As part of Susan Slusser’s preview of next week’s owner’s meetings in Orlando, there’s a couple of paragraphs devoted to the stadium situation.

There has been speculation that Major League Baseball’s committee examining the A’s stadium might issue its findings during the meetings, but team owner Lew Wolff said that he does not believe that will be the case, though an announcement should come soon. “All we want is a yes or a no,” Wolff said of efforts to get approval for a stadium in San Jose.

So an announcement should come soon, but not next week. Calgon, take me away!

A year ago, I wrote about three options that MLB could pursue regarding the A’s. They could either A) approve a move south, B) deny the move, or C) give Oakland one more shot with a deadline. Given the recent news on Oakland’s front, such as it is (and the lack of news on MLB’s part), option C would appear to have been the choice, in retrospect. Whether Oakland is getting a full shot is unclear, they’ve gotten at the very least a year. Yet there are plenty of things that don’t seem to fit that make me wonder what the real endgame is here.

Earlier in the fall, there were murmurs of a pending decision, which South Bay boosters have held onto ever since. Wolff’s retreat from that position in Slusser’s piece indicates that something may have changed, but to what extent? Wolff has held firm to wanting a “yes or no” from Selig, while the boosters have framed the South Bay as a chance to “explore” the territory. MLB appears to be in communication with both San Jose and Oakland city governments, giving the whole affair the appearance of a horse race.

If you ask me, “horse race” is not the proper term. “Contingency plan” is much more apropos. I get the sense that with the economy the way it is, the difficulty in getting things done in California, the T-rights issue affecting San Jose, and the uncertainty regarding Oakland’s ability to pull a deal off, MLB may view a dual-track plan as the best course of action right now.

First, let’s understand what the Bay Area means to MLB from a historical context. If you read the blog post from before Thanksgiving, you might see the Bay Area as one big bag of fail. Couple that with the litany of failed attempts to get something built for the Giants, aborted attempts to move by both the Giants and A’s (Tampa Bay and Denver respectively), and a lengthy delay in getting the only new MLB ballpark in California built (PETCO), you might actually excuse MLB for not believing that any ballpark plan in the Bay Area was a sure thing. Frankly, I’d be cautious too.

And so it may be that MLB is going to approach the A’s solution in a manner that won’t satisfy boosters from either San Jose or Oakland. It’s highly possible that MLB will foster Oakland’s efforts, while granting Wolff his chance to “explore” the South Bay simultaneously. Those of you pro-Oakland folks will look at this and say that The Town will be screwed since San Jose is so far ahead in the process. Well, nothing stopped Oakland from starting this process a year or at worst six months ago, instead of now. The nice thing politically about the way Oakland has gone about this is that they haven’t had to spend any money or make any significant decisions. Now we’ve got IDLF demanding that MLB commit to Oakland before they spend money on an EIR, which probably got many a chuckle going in NYC and Milwaukee. MLB doesn’t have to commit to anything. In fact, they can turn it around and pay for some or all of the EIR, thereby forcing Oakland to start making some decisions.

As for San Jose, they’re not the undisputed winners, at least not yet. They’ll have one chance. That’s it. While Oakland officials have pointed to a 2015 opening day for a Victory Court ballpark, San Jose won’t have as long, with a 2014 opening looming instead. The 2013 end of the Coliseum lease makes this a necessity. There may also be some lingering disinterest in opening the T-rights can until San Jose is completely in the bag, which right now it isn’t at all. Political capital for Selig to get consensus from the owners may not happen until everything is signed, sealed, and delivered. Selig won’t move until he has that consensus. And as long as a referendum is the deciding factor, he may not want to push all of his chips towards San Jose.

Oakland, then, is a hedge. Suppose that MLB helps fund the EIR, just as they’ve promised to partly fund San Jose’s special election. Since it’s unlikely that Wolff would be involved in an Oakland ballpark, MLB could arrange an ownership change to Oakland interests once the ballpark deal was in place, probably by buying the team Expos-style. Knowing the position in which they sit, Oakland has to decide whether to move forward or not. There will be some who are clearly offended by being placed second in the process. They may ask to pull out of the running entirely. Or they could take advantage of the opportunity, following through on all of the necessary steps just in case San Jose blows up – just as Fremont and Coliseum North did. Is it a long shot? There’s no denying it. Over the last 15 years Oakland’s made missteps and had the deck stacked against them. Yet it still has a chance, however remote, of keeping the A’s. To not work with that would be the utmost display of spite and would give MLB every excuse to finalize the move to San Jose without the slightest tinge of regret.

For many who are wrapped up in civic identity, the A’s saga is a zero-sum game. For someone to win, the opponent has to lose. For the rest of us A’s fans, it’s not zero-sum at all. We just want the A’s to stay local and for the era of free agent sluggers spurning us to end. For different reasons, MLB probably has a similar view. They want 30 vital teams. Despite the occasional talk of contraction by tinfoil hatters out there, Selig doesn’t want the failure of two contracted teams on his resume. There’s a decent chance that if San Jose doesn’t work out, Oakland will get its chance, and if that doesn’t work out – well, someone’s been thinking about what might happen in that case.

The chattering class takes their turn

In the Trib, Gary Peterson asks for Bud Selig to show some leadership and settle this once and for all, even though he thinks Selig pretty much already has this figured out. Craig Calcaterra feels the same way.

But our inner realist understands that Selig isn’t nearly that disengaged. It’s entirely possible, bordering on likely, that the great consensus builder knows how MLB owners feel about the Giants’ territorial rights, has a pretty good idea what the outcome of this conflict is going to be, understands why it has to be that way, and has figured out a way to get from here to there. The rest is just time-consuming mechanics — glad-handing, horse trading, making the money work.

Meanwhile, Mark Purdy is pissed and has his talking points in order. So does the Merc’s editorial board.

Keep the comments thread civil, everyone.

SJ likely to push election back to Spring 2011

Thanks to MLB’s indecision, the deadline to get a ballot initiative ready for a March special election in San Jose will elapse, forcing San Jose to put the ballpark question on the ballot to April 12 or June 7. Mayor Chuck Reed clearly showed his frustration, though he took a moment to spin it in a more positive manner.

“The commissioner’s delay is certainly making it more difficult to figure out when is the best time to go to the voters,” said Reed, who added that he has been “pestering” Selig weekly for a meeting but has yet to make contact.

For now, Reed and the city council has no choice but to wait for MLB’s decision.

“The more time we have to make those decisions, the better,” he said.

Potentially complicating matters is a possible statewide tax measure, which could be floated by Jerry Brown in an attempt to make up for ongoing deficits. Anti-tax voters may have a negative view of a ballpark measure, even if it doesn’t have a tax or bond component attached to it. That could also be counteracted by pro-ballpark voters, it’s hard to tell.

Of course, pushing the measure back a month or two also pushes the deadline back the same amount. If MLB doesn’t make its decision in the newly extended timeframe (whatever that is), we could see this drag on until the 2011 general election.

There’s trying, and then there’s trying

This Thanksgiving, we should all be thankful that, despite the often misplaced or ill-timed effort, many people have been trying to keep the A’s in the Bay Area. To illustrate this, I’ve put together a map showing pretty much all of the sites that have been considered for a ballpark over the last 15 years. Below the map is a brief history and the fate of each site.

bayarealocations

Competing sites:

  • # – Victory Court. Emerged as the preferred ballpark location by the City of Oakland after the unveiling of four sites by Let’s Go Oakland in December 2009. EIR process has begun, initial comment period open. Public hearing on December 1 to elicit public comments.
  • * – Diridon (South). Preferred San Jose site picked after two year deliberation process. EIR completed in 2009, a 3+ year process.

HOK East Bay study sites:

  • A – Howard Terminal. Waterfront site immediately west of Jack London Square. Eventually was leased by Matson to consolidate shipping operations.
  • B – Oak to Ninth. Waterfront site east of Jack London Square. Has development plans for 3100 homes, parkland, and commercial uses.
  • C – Oakland-Alameda County Coliseum. Home of the current stadium, has had interest from different parties for a ballpark elsewhere within the complex. Both the Raiders and A’s have leases through 2013. The Coliseum Authority is working with the Raiders on a football-specific successor to the Coliseum immediately to the south of the existing stadium.
  • D – Laney College. Plans envisioned replacing the college’s athletic fields with a ballpark. Peralta Community College District was not interested in such a use.
  • E – Uptown. The preferred site from the study due to its downtown location and access to mass transit and parking infrastructure. Any chance of a ballpark was derailed when the A’s showed little interest and the site’s chief proponent was fired and a developer-friendly housing scheme was heavily promoted. An apartment complex is now on site.
  • F – Pleasanton. One of two southern Alameda County sites included in the study. Was undeveloped back then, is still undeveloped now.
  • G – Fremont. The other southern Alameda County choice, the site was north of the NUMMI (now Tesla Motors) site. The area would be reconsidered several years later for another shot at a ballpark, but NIMBY resistance helped kill it.

San Jose study sites:

  • I – FMC/Airport West. Old military vehicle plant was briefly considered thanks to central location within Santa Clara Valley. Was eliminated in favor of a more urban locale. Became the site of the future San Jose Earthquakes stadium.
  • II – Reed & Graham. An asphalt plant next to I-280. Eliminated early on due to infrastructure issues. Plant still in operation.
  • III – Del Monte Cannery. A single-owner site that was ready for redevelopment, just north of Reed & Graham. A developer showed interest in building condos on the site, which is eventually what happened.
  • IV – Berryessa Flea Market. Located on San Jose’s east side, its major advantages were its size, a single owner, and its location near a future BART station. Like the Del Monte Cannery, the site has plans for future residential development. Such work has not yet started and may not commence for several years.

A’s ownership promoted sites:

  • 1 – Coliseum South. Site pitched by Lew Wolff shortly after he was hired by Schott/Hofmann. Ownership agreed to pay 50% towards a study on the site, which included the HomeBase and Malibu lots. The Coliseum Authority balked. In 2010, the Authority bought the land with an eye towards a Raiders stadium and ancillary development plan.
  • 2 – Santa Clara. North of Great America, the site was also considered for a Santa Clara ballpark plan over a decade prior. In order to prevent a ballpark from being built, the City added a street through the property that gets very little vehicular use.
  • 3 – Coliseum North (High/66th). A broad redevelopment plan that would have bought 100 acres of industrial zoned land and changed the zoning to residential/commercial, with a ballpark as the centerpiece. Existing landowners balked at moving and Wolff/Fisher were not willing to pay much more than a nominal amount for the land, leading to the plan’s demise.
  • 4 – Pacific Commons. Took the Coliseum North redevelopment concept and moved it to Fremont, on Cisco/Catellus-owned light industrial (yet undeveloped) land. Plan died as the broader economy went into the tank in 2007.
  • 5 – Warm Springs. Rebirth of the original Fremont plan would’ve had the ballpark decoupled from the residential and commercial components. Area residents decried the location’s proximity to local homes and the lack of road infrastructure. The plan came and went quickly, which made the team look further south.

Have a good Thanksgiving, everyone.

Athletics After Dark Stadium Debate

We were contacted last week by Athletics After Dark to participate in a debate over the merits of keeping the A’s in Oakland vs. moving them to San Jose. On the pro-Oakland side is Jorge Leon, representing San Jose is Jeffrey August. Listen to the show and chime in.

Jeffrey’s comment added:

Hey All… That is me taking the San Jose side. To be clear, I am still 100% in favor of anything happening in the Bay Area (Oakland included). In this debate, I took the San Jose side, but as you can probably tell from most of my answers that is strictly because I believe the path to privately financing a stadium in San Jose is much more clear.

Some general observations:

I feel kindred to Jorge Leon. He is a good guy and has his heart in the right place. It is hard to criticize a guy like that.

Dale Tafoya is a rock star. I have been listening to his podcasts for a while (and I don’t always agree with the things David Feldmen says on them, ha). I hold him in the same esteem as Tyler Blezinski and ML. These are three guys we should all be thankful are part of our fanbase and have a DIY work ethic. I get more than the majority of my A’s news from these three guys (and their internet based media outlets).

Last, there was a couple of moderators that were originally scheduled but then actually didn’t appear. Zennie Abraham and Rich Liebermen. I believe it was scheduling conflicts for both. I was actually looking forward to getting grilled by Zennie, that will have to wait for another day.

Lastly, let’s hope there is no need for a podcast like this next offseason.