Barracuda to get their own Tank

Expanded training facility with planned garage (not depicted) across the street

When the Worcester Sharks moved to San Jose to share an arena and a practice facility with their parent club, I was curious to see how long that would last. The answer apparently is six years, as last week the rebranded San Jose Barracuda announced plans to construct a new, 4,200-seat arena adjacent to the Solar4America training facility they continue to share with the Sharks. From the press release:

The 4,200-seat spectator arena will include locker rooms, training facilities and executive office space for the Barracuda, an in-arena Jumbotron with a 360-degree LED display ring, 12 suites, eight loge boxes, one theatre suite, a 46-person party deck, three bar locations, seven food concession stations, a press room and press box and two team merchandise stores.

While I’m glad for the players and the Sharks farmhands that they’ll get better facilities, I feel an opportunity to grow the sport is being lost in the process. The Sharks are effectively doubling down on the South Bay, instead of using an opportunity to grow the sport. To the Sharks’ credit, they also operate ice rinks in Oakland and Fremont, so they are providing some exposure to the sport. When it comes to playing pro ice hockey, fans will still have to come down to San Jose or all the way out to Stockton for the privilege, which is disappointing. As longtime readers of this blog are well aware, I am more than anything else an advocate of spreading the “wealth” of pro sports all over the Bay Area and Northern California. It provides exposure to all communities instead of concentrating teams in San Francisco or San Jose, where ironically, the actual wealth is. This consolidation trend works against my desire and to me seems short-sighted.

Barracuda Tank looks pretty nice

I suspect that Oakland was out of the question, because the Oakland Ice Center can’t be easily expanded and the Sharks don’t operate the Oakland Arena, which is newly empty with a part-time tenant in the Panthers arena football team (who kick off in March). The ‘Cuda play a 68-game schedule, which means the arena would have to maintain an ice surface on-and-off for a full seven months annually. Hockey teams remain sensitive to ice surface quality, which is tough to maintain in balmy California. A leading argument for having both the Sharks and Barracuda play at SAP Center was to give a reason to maintain the ice at the big arena. Instead, the Sharks are pulling back at SAP, opening dates for concerts and other events while consolidating work at an expanded Solar4America Ice facility.

I have a few friends who are season ticket holders to the Barracuda, so I’m interested to see how willing they’ll be to move southeast with the team. It’s only 3+ miles, but anyone who goes to SJ Giants or SJSU Spartans football games nearby know that public transit isn’t a great option to the South Campus area. Parking should be easier as a garage rises across the street from the facility to replace the spaces lost with the expansion. Another loss is a city-owned firing range at the edge of the property, though I don’t know enough about that to gauge its impact. SJSU’s hockey club is probably licking their chops, since they already play at Solar4America Ice and would enjoy the benefits a new arena provides to a college program. First, the Sharks might want to beef up their electrical capacity.

With the Sharks’ minor league affiliate getting its own arena and SJSU blowing out the east side of CEFCU/Spartan Stadium to expand it, it’s a boom period in what is historically a sleepy industrial part of town. Along with what the Giants are doing in Scottsdale and Phoenix, I guess people have money to burn.

Las Vegas gains sports legitimacy by winning NHL franchise

Vegas has always lived on the fringe of pro sports. It’s home to an oft-forgotten minor league baseball franchise, UNLV, and of course, the American capital of sports betting in The Strip. It is at once a major part of the sports world, and also a satellite in terms of direct participation.

Photo: Bill Feldberg

Photo: Bill Feldberg

That dichotomy will officially end in October 2017, when an expansion NHL franchise will lace up skates in Las Vegas’s shiny new multipurpose venue, T-Mobile Arena. The arena opened in April with a slate almost entirely comprised of big name concerts. Hockey will start play this coming October, with a four-game set of exhibition games to test the arena’s ice making capability (didn’t the season end, Sharks? *sigh*).

And with that, the test of Vegas as a sports market will finally begin. The as-yet unnamed hockey team will benefit from a honeymoon period fueled by a 13,000-season ticket pledge drive. They’ll also have a first-mover advantage for at least a few years if the Raiders come to town, even longer if the Raiders don’t. The team may even be sneaky competitive, thanks to being the only team recipient in a friendly expansion draft. And whatever casual locals don’t buy in as attending casual fans could be replaced to a degree by visiting fans. Seriously, I wouldn’t be surprised if the NHL formatted future schedules to have games hosting Buffalo or the Great White North all on weekends.

Economically, the Vegas market remains largely a one-trick pony, begging to get startups and non-service sector industries to grow in Southern Nevada. Non-gaming corporate strength will be a major factor in the team’s long-term economic health, and while there should be no shortage of smaller local sponsors and a major car manufacturer sponsor just to cover both CES and SEMA, other patronage could be a tossup. The looming threat of competition in the form of a 65,000-seat domed stadium hosting the Raiders is also a real possibility. At least that should be decided later this year. Plus the team will be competing with its own landlords, AEG and MGM, for preferred days and dates on the calendar. The PBR World Finals is moving from the Thomas and Mack Center on the UNLV campus to T-Mobile Arena and is usually held in November, mere weeks into the NHL regular season.

Long term, there’s no telling how this team will hold up. Unless Sin City turns into Winnipeg South, it’ll need a lot of casual fans to fill the 17,500-seat venue. If that doesn’t happen the place will look like a lot of Sun Belt expansion era arenas, looking half-full and disinterested. For at least a few years things should be okay since the team will be a sort of super-novelty. The arena doesn’t need the team’s rent to pay the bills, and even if it does at a later date at least it’s privately financed. Whether or not Vegas becomes the next great hockey town is almost beside the point. The NHL was the first to stake a claim on the last great domestic frontier. That’s a big deal.

And finally, yesterday MLB commissioner Rob Manfred validated Vegas as a potential site for a future team.

“I think the whole, ‘you can’t go to Vegas because there’s casinos there,’ we passed that by a long time ago, right? There’s casinos all over the place. I see Las Vegas as a viable alternative. I would not disqualify it just because of the gambling issue.”

So there you have it. With other sports coming to Vegas, the gambling issue is no longer an issue. There isn’t much to consider this a shot across Oakland’s bow, considering the barriers to getting a domed ballpark in place, especially if a football stadium already exists. Still, Las Vegas has already had its day as a relocation threat candidate for the A’s and now the Raiders, so there’s plenty of history there. The time for Vegas to be yet again a baseball stalking horse is a long ways off.

Glendale, AZ voids lease with NHL Coyotes, leaving team’s future uncertain

The City of Glendale, Arizona called an emergency city council meeting tonight for one purpose: to vote on terminating the Arizona Coyotes’ lease at Gila River Arena. You may remember two years ago, when the Coyotes seemed bound for anywhere but the desert as the franchise’s reported financial losses piled up and the city faced bankruptcy in what could be considered the worst stadium deal in North America.

The Coyotes' demise in the desert is at hand

You may not see that banner up there for much longer

The NHL even bought the team and operated it for a while, waiting for an ownership group to come in and operate the team, hopefully not at a loss. The deal struck included a payment from Glendale to the Coyote owners’ arena management wing of $15 million per year over 15 years on top of $50 million in subsidies up front. That’s right, the city is paying the team to stay. Glendale was supposed to get limited event revenues, and because the team’s future was supposed to be secure, there were fewer worries about the city’s ability to handle ongoing arena debt. Eventually the team would start winning again and the money would roll in for both parties.

That money never came. The Coyotes haven’t averaged more than 13,000 per game in attendance since 2009. They haven’t been in the playoffs since 2012. Other than the small number of hardcore fans, no one came. The $15 million operating subsidy from the city roughly covers the lost revenue from 4,000 empty seats every home game when compared to other teams. No one’s happy. The current mayor and council have expressed displeasure with the Coyotes, the NFL over the Super Bowl, and its two spring training MLB tenants, the Dodgers and White Sox (at Camelback Ranch). Glendale has overextended itself time and time again, spending so much on pro sports and getting less than zero out of it. And unlike the arrangement at the Coliseum for the two venues there, Glendale, a city about the same size as Fremont, funded the arena itself.

All of this drama set the stage for the big vote. Supporters of the Coyotes came in from all around the West Valley to denounce the plan to kill the lease. The trigger for the lease termination was not about the losses, though the Coyotes have the ability to leave on their own if they accrue $50 million in losses over five years. Instead, Glendale cited a conflict of interest, which allegedly occurred when Glendale’s former city attorney took a position with the Coyotes shortly after the lease was approved in 2013.

After public testimony was cut off, those on the dais made a few comments, culminating with a 5-2 vote to terminate the lease. The Coyotes responded within minutes, threatening to sue Glendale for up to $200 million.

FOR IMMEDIATE RELEASE:
Wednesday, June 10, 2015

GLENDALE, ARIZONA — Arizona Coyotes Co-Owner, President and CEO Anthony LeBlanc issued the following statement following tonight’s Glendale City Council meeting.

‘We are disappointed with the city’s decision to violate its obligations under the agreement that was entered into and duly approved only two years ago. We will exhaust any and all legal remedies against the city of Glendale for this blatant violation of its contractual obligations to us.’

One thing to note is that the Coyotes had themselves reported $34.8 million in losses for 2014-15 season alone. The team’s well on its way to hitting that $50 million mark, and the only consolation it can provide to Glendale is that the city’s loss will be $6 million as opposed to the projected $7 million before the season.

Coyotes fans don’t deserve to go through all of the drama built up over the past decade. Yet they’re powerless, as fans often are. Their limited numbers don’t impress NHL brass, who stalled as long as they could while fighting off relocation rumors and threats. Right now three cities are considered frontrunners for a move, which could come this fall.

  • Las Vegas – A new arena on the Strip is being built by MGM and AEG. While its primary purpose is to be a major concert venue, it will have the capacity to host NHL and NBA teams. The arena won’t be ready until 2016, so a relocated Coyotes squad would play at the MGM Grand Garden Arena or Thomas and Mack Center for a year or so.
  • Seattle – Arena efforts have largely stalled since efforts to buy and move the Kings to the Emerald City died. NHL is also on the radar, though basketball is clearly the primary focus. A rival arena plan has been proposed for Tukwila, not far from SeaTac airport.
  • Quebec City – A brand new venue is nearing completion, and could be ready to host the Coyotes in September. The downside is that a move to Quebec would also cause the league to embark on another round of realignment. The already shorthanded Western Conference (14 teams) would send another one to the East (16 teams), forcing another team to move to the West.

Northern California cities such as San Francisco and Sacramento are not in the offing because both have built-in revenue competition from basketball teams, and the Warriors’ and Kings’ new venues won’t be optimized for hockey. If the NHL is going to move the Coyotes, they’ll go to a place that has minimal competition and an arena with few scheduling conflicts.

The Coyotes and Glendale could also reach some sort of truce, allowing both to co-exist and renew their partnership. It’s hard to see that as every bridge has been burned. The team is bringing legal action Thursday, so the battle is just beginning.

Sharks to become two-headed with top affiliate move to San Jose

For a casual hockey observer, this seems out of the blue: Mark Purdy is reporting tonight that the San Jose Sharks will move its top affiliate, the Worcester Sharks (MA), to San Jose starting with next season. The Worcester Sharks are in the American Hockey League, the hockey equivalent of AAA baseball. TSN hockey reporter Darren Dreger reported last month that the move is part of a five-team shift to establish a true division of West Coast teams. The AHL had operated strictly under a Western/Eastern conference alignment this year, when divisions were introduced.

The problem with the new alignment is that even in the Western Conference, the team furthest west was in San Antonio, with no teams in the Mountain or Pacific time zones. By re-establishing five existing teams on the West Coast, those teams will be able to support each other with less travel distance between them. In conjunction with the new two-headed Sharks in San Jose, Calgary will move its AHL affiliate to Stockton, displacing the ECHL Thunder. According to Dreger, the other teams expected to jump on the bandwagon are the Kings, Ducks, and Oilers. Strangely, that leaves the Canucks without a West Coast AHL mate, their current AHL city being Utica (!), NY, pending a future move or new affiliation. The Pacific Northwest is already well represented in terms of minor league hockey thanks to several junior teams (WHL) in place for years or even decades.

So far the Sharks are the only franchise to agree to house its minor league and big clubs under the same roof. Purdy thinks it’ll be a short-term move, the to-be-renamed minor league team farmed out to Oakland after the Warriors leave, Sacramento when the new arena is completed, or elsewhere in a few years. Next fall will be an interesting experiment in observing how much hockey San Jose and the Bay Area can tolerate. The Bulls and Spiders both failed at the Cow Palace, but that was largely due to the Cow Palace’s age and location. There is a real risk of oversaturation, especially if the Sharks don’t improve from their uninspiring (but playoff-bound) state. The counter to that argument is that the real hardcore Sharks fans will have an opportunity to really indulge their ice jones, by being able to watch the big show and players on the cusp of the NHL. The AHL has a 76-game schedule, so if you halve that you get a total of 79 regular season home games between the Sharks and mini-Sharks, plus preseason and potential playoff games. That’s almost as many as a baseball home schedule.

View from my 10-game SharkPak seats during the 2013-14 season

View from my upper level 10-game SharkPak seats during the 2013-14 season

Pricing is the perhaps most curious conundrum. The Sharks want to price AHL games affordably, to attract families and casual fans, yet they don’t want to undercut their premium NHL product too much. Currently, season tickets for the Worcester Sharks at 80’s vintage DCU Center run from $12 to $20 per game depending on the package, an absolute bargain compared to the Sharks or any other NHL team for that matter. They have a number of all-season promotions, including $79 family four-packs including concessions and $2 popcorn, hot dogs, and sodas on Fridays. A family four-pack in San Jose costs $120-360 depending on where you sit.

Naturally, operating costs at SAP Center are going to be a little higher than in Worcester, so we may not see prices quite so low for AHL games. The organization can choose to run a smaller operation by curtaining off the upper level, limiting the capacity to around 10,000 seats. I figure if they can pull in 5,000 a game, they should be able to break even if most tickets are around half the price of their counterparts at a NHL Sharks game. Many of the concerts, ice shows, and other paid events the AHL games would displace are meant for crowds of 10,000 or less, with numerous sections “backstage.” Unless mini-Sharks attendance is extremely poor, the organization shouldn’t lose money.

I overlaid the Worcester Sharks home schedule on top of the SAP Center’s event schedule and found 19 date conflicts. A handful involved touring shows like Disney on Ice or Marvel Universe, dates for which games could be easily rescheduled. Only 7 were SJ Sharks home games. Again, most of those could be rescheduled by either swapping dates with the visiting team or changing dates. For some weekend games day-night doubleheader situations might be appropriate. It would allow the arena to stay in rink configuration for two events over a full day. Downtown San Jose businesses would love that. Worcester and other AHL teams also have the unusual practice of scheduling the same opponent for back-to-back home games on consecutive nights. That may not be doable given the number of events at SAP Center.

Purdy alluded to new dressing rooms being built at the arena. I figure that the cluster of smaller auxiliary dressing rooms will be modified for that purpose. Another dressing room would have to be built at Sharks Ice as well. A very fan-friendly move would be if the mini-Sharks offered more open practice sessions.

Finally, the team name will not be San Jose Sharks, or Sharks 2.0. I wouldn’t be surprised if the team dumped the Sharks moniker for the team and even went with the “Silicon Valley” locator. The name would resonate with sponsors, most of whom are Valley tech companies who already have their names on the ice and boards. Maybe it’ll be something that Purdy himself has used frequently, the Tiburones. Silicon Valley Tiburones. There are no sharks in a valley, you’ll say. Hey, I’m no marketing genius and it’s only a minor league team. They can afford to experiment.

P.S. – Names I would not like: San Jose Chips, Silicon Valley Brogrammers, San Jose Apps.

Newswrap 11/12/14

Liccardo is expected to carry out many of the same policies as Chuck Reed, which means the lawsuit against MLB won’t be dropped. We’ll see if that matters in the long run. For now it means little. The Ninth Circuit is expected to drop the hammer on the lawsuit sometime in the coming months, followed by a San Jose appeal to the Supreme Court.

Here’s a blast from the recent past: those blasted Maloof brothers are set to enter the pro sports ownership realm again, as part-owners of an expansion NHL franchise in Las Vegas. No date has been given for the establishment either the Vegas franchise or its companion. Both expansion franchises are expected to be in the Western Conference, which is currently two teams short of the Eastern Conference. Assuming that Seattle is the other franchise, realignment could get messy since both franchises should play in the Pacific Division. The most logical way of handling it would be to move the two Alberta teams (Calgary, Edmonton) to the Central, move Colorado to the Pacific, and add the two expansion teams to the Pacific. It would make the Western Conference look a bit different.

  • Pacific – Vancouver, Seattle, San Jose, Los Angeles, Anaheim, Las Vegas, Arizona, Colorado
  • Central – Calgary, Edmonton, Winnipeg, Minnesota, Chicago, St. Louis, Dallas, Nashville

Yes, it still sucks that Quebec City doesn’t have a replacement team. The flights from Alberta to Texas and Tennessee for division games would be brutal. Expansion would put the tally at 32 NHL teams, which is a sort of magical number from a scheduling standpoint regardless of sport. I wouldn’t expect that to grow for many years after this expansion round.

The Las Vegas venue will probably be the MGM-AEG arena, under construction along the Strip near the New York-New York casino.

The Minnesota Department of Revenue reported that the sales tax impact from hosting the All Star Game this year was $21-55 million, well short of the projected $75 million windfall. (h/t Field of Schemes)

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The cities of St. Petersburg and Tampa, which are rivals and neighbors the same way San Francisco and Oakland are on the West Coast, may be ready to work out a deal in which Rays ownership could scope out potential ballpark sites in Tampa. St. Pete’s Tropicana Field is the current home. There’s a long way to go before everyone’s satisfied, so don’t get your hopes up yet and follow Noah Pransky’s excellent Shadow of the Stadium blog for more details.

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A profile of Ron Gobbell is available at The Tennesseean. Who is Ron Gobbell? He’s the lead architect for the Nashville Sounds new AAA ballpark, First Tennessee Park. The article includes key milestones. FTP is slated to open next April 17.

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Jon Streeter, the attorney for Keker Van Nest who negotiated the A’s new lease agreement for the JPA, today was appointed judge of the State Appeals Court 1st District by Governor Jerry Brown.

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The bowl game scheduled for December 30 at Levi’s Stadium has a new name: Foster Farms Bowl.

fosterfarmsbowl

 

The interim name was San Francisco Bowl. When the game was hosted at AT&T it went by several names, including Kraft Fight Hunger Bowl and Emerald Bowl. Foster Farms isn’t going anywhere, so maybe the name will stick around. As for the bridge iconography, well… I prefer a different logo.

chickenbowl

Mark it down: NHL Stadium Series coming to Levi’s on February 21

A Ticketmaster snafu last week probably spoiled the surprise, but it wasn’t much of a surprise anyway. The NHL today announced that Levi’s Stadium has been awarded one of the prime Coors Light NHL Stadium Series games on February 21, 2015. The game will feature the home Sharks and the much reviled, defending champion Kings.

When talks initially started about hosting a Bay Area version of the Stadium Series, the question was whether to hold the game at picturesque, touristy AT&T Park or at the newer, much larger Levi’s. In the end, size won out. Hopefully, what will also win out is the desire to curb needless theatrics.

The Valley isn’t San Francisco, and it definitely isn’t Los Angeles, though at its worst it aspires to be the latter at times. Last year’s game at Dodger Stadium had so peripheral things going on during and before the game (roller skating, beach volleyball) that it was perfectly – and perhaps ironically – emblematic of the California fan experience: easily distracted, ready to move on to something else if the weather’s good.

There’s a hockey rink behind there somewhere. Credit: Hans Gutknecht, LA Daily News

As the discussion was being had locally by the host Sharks, an uprising of support came from the South Bay to hold the game at Levi’s instead of AT&T, because the Sharks are a South Bay team, not just a Bay Area/Northern California representative of the NHL. While it’s unclear how many fans expressed this sentiment, since many of them are longtime season ticket holders, Sharks management had to hear them out and give their voices weight. It also doesn’t hurt that Levi’s Stadium is arguably considered the destination outdoor venue on the West Coast.

This time the game will be in a football stadium, which is set up to be congruent with hockey, so there will be less open space to worry about filling as there would be at AT&T. There should be enough casual interest to sell 68,500+ seats, though that will be borne out over time and with published ticket prices. The rich tech population should eat this novelty up just as they have 49ers seat licenses. Another huge sporting event, Wrestlemania 31, is scheduled for March 29.

Seating chart for Stadium Series game

Seating chart for Stadium Series game

With the announcement, all that’s left is to figure out how to theme it. I shudder to think of the marketing concepts. Nevertheless, I expect to be there with a bunch of friends. How about you?

Purdy cites Sharks’ TV deal as reason team could leave San Jose

It wasn’t that long ago that the Sharks were such a laggard in terms of TV ratings and revenue, they sold their own ads. With no competition to Fox Sports and its successor, Comcast Sportsnet, the Sharks always ended up the runt of the litter compared to the MLB and NFL teams, plus the Warriors. When CSN California was started in 2009, the Sharks gladly leaped to the fledgling network in hopes of better exposure and fewer time conflicts. While they got both of those goals realized, the actual contract terms severely favored Comcast, netting the Sharks only $7 million a year.

Mark Purdy mentions Sharks ownership’s exasperation with the deal, which was negotiated in 2010, years before Hasso Plattner assumed the throne at the Tank. The NHL hasn’t been affected as much by the TV rights bubble as the other three major sports, but there’s enough of a discrepancy that it’s problematic for the Sharks, who have the 4th highest payroll in the league. SoCal rivals, the Kings and Ducks, bring in $20+ million annually. Even the Florida Panthers rake in around $11 million per year. Toronto has the most lucrative deal at $41 million per year, which expires after next season. That said, Toronto’s deal is approximately the same as the middle-of-the-pack deal the A’s signed, ironically also with Comcast Sportsnet.

And it’s not like the A’s are a ratings powerhouse. Both the A’s and Sharks are in the 1.x ratings range on CSNCA. You’d think that would translate to similarly sized deals. Evidently not. Purdy speculates that former Sharks exec Greg Jamison lost his job after making the deal. Jamison had a long tenure dating back to George Gund’s time as the owner, so maybe Jamison was too fixated on how the deal compared in proportion to previous deals. Perhaps he didn’t see the bubble coming.

Current team CEO John Tortora is a former media lawyer, so renegotiating the contract should be right up his alley. Unfortunately, the team is locked in for another 14 years, and while Comcast may be accommodating to some degree, they’re not gonna give away the farm. I like the idea of NHL commissioner Gary Bettman getting involved and holding next winter’s Stadium Series game as a carrot, though I’m not convinced it’ll make that much of a difference. When Comcast files its annual financial statement, CSNBA and CSNCA are lumped with all of the other regional sports networks and non-sports properties like USA and Bravo. But it’s obvious that each network is its own unit and must perform up to par. Take CSN Houston, whose carriage situation outside its sister cable provider has been disastrous. CSN Houston is currently undergoing bankruptcy proceedings, and the two teams who have partnered to start the network, the Rockets and Astros, are feeling the pinch because of that mess. For Comcast, CSN Houston may be the canary in the coal mine that signals the end to the bubble.

Trapped for now with a poor TV contract, the Sharks could look elsewhere locally for revenue. Santa Clara has harbored ambitions of a huge Coliseum City-like entertainment complex, with Levi’s Stadium and Great America acting as anchors. An arena – presumably on the current Golf & Tennis Club – would complement the existing options, with a Santana Row-like development bridging the area between the arena and the stadium. Since the City is tapped out because of obligations for the stadium and redevelopment dead, the Sharks would be on their own the same way the Warriors can’t expect help from San Francisco for their Mission Bay arena. Even with free or cheap land, the arena’s price tag would be $600-700 million. Most franchises can attempt such a move if they have ballast in other areas like TV. The Sharks do not, so it’s hard to see how they’d take on such a huge debt obligation.

Attendance has been great for all 20 years the Sharks have been at the Tank, so the only motivation to reach for more is the premium seating segment. SAP Center has plenty of suites and club seats. The suites could be better situated, and the newer segments in between suites and club seats haven’t been addressed, whether you’re referring to 4-6 person loge boxes or outlandish accommodations like the “bridges” under the ceiling at MSG. Even standing room only seats have been turned into something of a premium experience in some arenas.

The cheapest solution would be to make improvements to SAP Center to match what’s being offered. There are only two concourses, main and club. The upper suite level above the seating bowl is too narrow to serve anything besides the suites and penthouse area. The ceiling is among the lowest in the NHL, which limits expansion to an extent but also contributes to making the arena very loud (compared to Staples Center and Honda Center it’s no contest).

tank-seatingchart

Recent Sharks seating chart

Knowing the Tank’s limitations, I have a short list of improvements that could be made to keep the place competitive:

  • Install 40 loge boxes – As you can see from the chart above, the club seats begin where the club level vomitories (tunnels) provide access to the seats (near the 100-level numbers). The seats immediately next to the vomitories are non-club seats. If the Sharks want to add loge boxes, they can do so in those 4 rows. Doing so would displace a bunch of season ticket holders. Hopefully they can be relocated to comparable area.
  • Replace the wire/metal railings at the front of the upper deck – Currently the Sharks sell Ledge seats at a premium, as most teams do. If they remove the wires and replace them with glass, the views from the 2nd and 3rd rows won’t be as compromised, allowing the Sharks to sell those seats for more.
  • Redo the lower half seating bowl with dual-rise seating at the ends – Doing so will make the arena configuration more flexible and efficient. See this post for more.
  • Install rafters seats – Like the MSG bridges, these seats would be in the ceiling and would practically overlook the rink. The elaborate truss framework in the ceiling is designed to make various parts up there easily serviceable and accessible. Look up during a game and you’ll often see people scurrying along the catwalks. If the Sharks can figure out a way to properly provide fan access, there’s an obvious opportunity. The only question is whether the trusswork causes obstructed views.
SAP Center ceiling

SAP Center ceiling

All of this costs money. SJAA, the authority that manages the arena over the top of the Sharks, has a capital improvements budget that it negotiates with the City and the Sharks. Over time they’ve funded replacement scoreboards, the addition of new suites, and other changes. It’s through SJAA that future improvements will be funded, though the Sharks will have to pony up a lot of their own money to get it done. For the rights to operate the Tank and get a cut of concessions, parking and other revenues for all events at the arena (not just hockey), the Sharks pay San Jose $7-8 million a year – mostly for debt service. The Sharks have claimed paper losses for several years now, partly owing to that rent payment, the TV shortfall, and the team’s high payroll. Perhaps the Sharks will offer to make the improvements in exchange for lease concessions. Also, there’s still the deal struck in 2010 to build a garage north of the arena in case the A’s come to San Jose. The lease is up in a few short years, so both sides better get prepared.

Finally, there’s a much simpler market-related question to ask: Can the Bay Area support 4 arenas? With the W’s building their own in SF, Oracle Arena and SAP Center probably still standing for some time to come, how does a 4th arena (2nd in the South Bay) make any sense? Touring acts will play the 4 off each other, killing the arenas’ profitability in the process. LA and NY support 3 up-to-date major arenas, mostly because all the arenas have sports franchise tenants (the Forum is an outlier). In the Bay Area’s case, only 2 arenas would have sports franchises. Each arena would be specced out for their respective team, multipurpose being synonymous with compromise. From a demand standpoint it makes little sense. Plattner, Tortora, and their staff probably realize this and know how to move forward with the venue. But consider for a moment that the Bay Area could have 4 very nice arenas yet only 1 modern NFL stadium and 1 modern ballpark. Frankly, that looks more than a little skewed.

SF Bulls minor league hockey team could fold, move to Oakland or Fresno

The costs of operating a minor league team in San Francisco have caught up to the San Francisco Bulls, according to the Chronicle’s Susan Slusser (yes, our Susan Slusser). The Sharks ECHL affiliate Bulls, who have called the Cow Palace home for the last 1 1/2 seasons, may have a deal to sell the team to a new ownership group by next week. In turn, the team would move its home games to either Oracle Arena or Save Mart Center in Fresno.

The Bulls were always going to be an interesting test of viability in arguably the most expensive place to live and work in the nation. Sure, the Cow Palace is much closer to Visitacion Valley than Pacific Heights, but given the very low salaries for players and the high cost of living around SF, making the team work was going to be a struggle. Coach/GM/Owner Pat Curcio also cited the out-of-pocket improvements the team made at the arena, the big ticket item being a very nice center-hung scoreboard.

Seats near ice level are not well pitched, creating some bad viewing angles

Seats near ice level are not well pitched at the Cow Palace, creating some bad viewing angles. These seats have been replaced by a beer garden.

The view above comes from a free seat offer I received at an A’s game in 2012. Back then the Bulls were just launching, offering a cheaper hockey alternative to the Sharks. The seating bowl was practically the same as when the Sharks played their first two seasons in the NHL, or the short-lived SF Spiders. Ever the utilitarian venue, the Cow Palace was compact for hockey and prone to get fairly loud. Oddly enough, it’s perhaps too large for minor league hockey, which realistically is best served by a 5,000-7,000 seat venue in the Bay Area. The Bulls even removed at least a third of the Cow Palace’s seats by taking the “floor” seats shown above and converting them to a beer garden, right behind the two team benches. The beer garden had previously been located at one end of the rink.

Should the franchise move to Oakland or Fresno, they would be moving into even larger arenas. Save Mart Center seats 14,000 for hockey or ice shows, though it’s likely that the upper deck would be curtained off for hockey games. The same could be said for Oracle Arena, which due to its basketball-centric seating bowl layout, has thousands of obstructed view seats for hockey.

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Panorama of Oracle Arena during FanFest, showing the outline of the ice rink

Last year’s A’s FanFest had the arena laid out in the way you’d expect a hockey game to be staged. At one end, retractable seats would be folded back to accommodate the rink’s 200′ x 85′ dimensions. Seats above the retracted sections would have obstructed views. This is a similar arrangement to what the NY Islanders will have when they move into Barclays Center. If the Bulls move to Oakland, it’ll be interesting to see what pricing the team will offer and the turnout in response. The last minor league team to call the arena home was the Oakland Skates, a roller hockey team that ceased operations when the arena renovation project started in 1996.

The Warriors would have to sign off on the Bulls’ move, and the Bulls would have to reschedule some home dates to defer to the Warriors. There’s also the matter of laying the basketball court on top of an ice sheet, which would have to be done on occasion. Typically, the Warriors’ schedule has avoided any conflicts. For instance, this year a six-game road trip coincides with a Disney ice show in late February. Condensation on hardwood basketball floors can be an issue even in the newest arenas, and Oracle doesn’t have a ton of experience doing these types of switchovers.

Fresno could end up being the best place in the long run, because of the lower cost of living for players and Save Mart Center’s hockey-friendly layout. In Fresno, the team would have instant Central Valley rivalries with the Stockton Thunder and Bakersfield Condors, both teams that play in smaller, newer arenas. Friend of the blog @wacchampions also noted that the team could play at Selland Arena, which underwent an AEG-funded renovation to better support ice shows and ice hockey.

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Ice hockey history on display at the Cow Palace

If this is the end for the Bulls, it’ll be another brief stay for minor league team at the Cow Palace. The venue is run not by a city or county, but rather the State Department of Food and Agriculture, which also operates Cal Expo. There’s little local sentimentality to how they run the Cow Palace, making the arena fully a bottom-line-first affair. For the sake of NorCal hockey fans, I hope the team doesn’t shut down, and that it will resurface either in Oakland or Fresno, providing them an opportunity to thrive.

Happy Anniversary Shark Tank!

Saturday, September 7 was a fairly ho-hum day at the newly-renamed SAP Center, formerly HP Pavilion, Compaq Center, and San Jose Arena. There was an event, a mariachi festival called Vivafest. Preseason hockey wasn’t scheduled to start for two weeks, the regular season for a month.  It seemed like there wasn’t much to celebrate.

Shortly after the first puck drop on Saturday night at SAP Center

Shortly after the first puck drop on Saturday night vs. Ottawa at SAP Center

Oh, but there was. September 7, 2013 marked the 20th anniversary of the opening of the arena, affectionally known as the Shark Tank (the Sharks would play their first home game on 9/30/93). Though it’s 20 years old, the place still looks nearly new and spiffy, with Sharks ownership and the San Jose Arena Authority committed to maintaining the venue to ensure its place as a premier sports and concert venue, and to keep up with rival franchises. Even though the structure is mostly precast, poured and block concrete, the glass entries and color highlights make the place feel more friendly and inviting than a largely concrete structure should. The steel cladded façade proved to be an aesthetic mistake, though it shimmers nicely at night. I joked shortly after the arena opened to some friends that the City needed to figure out a way to keep the arena in the dark all the time.

Since its opening, the Tank has hosted multiple NCAA basketball men’s regionals, the women’s Final Four, the US Gymnastics and Figure Skating Championships, pro wrestling, boxing, and MMA, and countless concerts. While in my relative youth I had reservations about the publicly-funded nature of the arena, the fact that Sharks ownership (led by the late George Gund at the time) spent a good sum of money upfront to ensure the arena would an industry leader, and the venue has held its place as a highly competitive, well-run NHL arena ever since. Unlike most other arenas, the team ran the venue themselves, parlaying that experience into the acquisition and operation of other venues in the area.

Circulation was always simpler at the Tank than at Oracle Arena thanks to wider concourses.

Circulation was always simpler at the Tank than at Oracle Arena thanks to wider concourses and a simplified layout.

SAP Center didn’t mention the moment on either its Facebook page or Twitter timeline. There was no special event. Maybe this was because the Sharks franchise celebrated its own 20-year anniversary in 2011, which would’ve made this celebration a bit much. Perhaps it’s a mark of the Hasso Plattner’s ownership. Whatever the case, San Jose should’ve celebrated the anniversary. It’s the best thing San Jose’s now shuttered Redevelopment Agency has accomplished. It’s worthy of praise, so I’ll do it here, admittedly in belated manner.

Happy Anniversary, Shark Tank! Here’s to 20 more years of great events at the arena. San Jose wouldn’t be the same without you. Take a bow.

The new SAP Center sign, installed Friday, replaced the HP Pavilion moniker.

The new SAP Center sign, installed Friday, replaced the HP Pavilion moniker.

The Kid

I know we’re all hurting from Game 4. Let’s just take a minute to appreciate this.

Tomas Hertl is 19 years old from the Czech Republic. He scored 4 goals against the Rangers. He’s the youngest to score four goals since 1988. He’s already a Calder Trophy (rookie of the year) candidate. Once in a while we’re blessed to see truly transcendent talents like Joe Montana, Rickey Henderson, or Barry Bonds. Like Yoenis Cespedes, Hertl speaks little English. Like the aforementioned legends, this kid can carry a team, sell tickets, do the unthinkable. He’s that good. Just drink it in, and know that he’s probably going to be a Shark for a long, long time.