First up, Carl Steward just posted his last Chin Music update from Orlando. It includes the following:
In the Internet age, you get websites trying to establish credibility for themselves by throwing things against the wall to see if they might stick. We had one this week when a site called Ballpark Digest, which I must confess I don’t patronize, put out a report hinting that the MLB panel that will recommend the A’s future home might be prepared to anoint Oakland soon as the preferable choice over San Jose.
My dilemma: Do I even report such hazy conjecture? Having followed this story pretty closely and understanding how commissioner Bud Selig operates, there are not likely any leaks of what this panel might recommend — at least to this kind of outfit. Ultimately, I chose not to report it at all because, quite frankly, I didn’t want to even legitimize Ballpark Digest’s “scoop” by publishing info from their non-bylined story.
And it goes from there. Let’s get something straight. Ballpark Digest and this site are bloggers. Most of the time we don’t break news. Often bloggers are lazy. There are also bloggers and other internet media who have, thanks to long-established credibility, elevated themselves to true subject matter experts. Good examples of this are guys like Maury Brown at Biz of Baseball and Larry Coon, the NBA salary cap expert who is so good that the NBPA links to his stuff. I don’t claim that I’ll ever reach either Brown’s or Coon’s internet rockstar status. This blog is 80% focused on the A’s stadium saga, which limits its scope. I’m fine with that. It’s also a place for a healthy amount of conjecture, thanks largely to the vacuum that MLB has created. That’s also fine and largely necessary, as long as the conjecture is within reason.
Aside from those subject matter experts, there’s also the regular media, which is basically split into the print or video version and the blog or blog-like section. Both have different standards due to editorial control. Who knows, maybe MLB will rule in favor of Oakland in the coming weeks or months? I doubt the news will break thanks to a questionably-sourced rumor. Still, all of the media, including us, will have to give it its due. When it’s real, it helps elevate the internet as a legitimate news medium. When it’s as difficult to verify as yesterday’s news, it’s difficult to take us seriously.
One thing you’ll notice about this site is that there’s no hit counter. I don’t keep too much track of traffic, and I don’t publish so-called “click bait” pieces that are designed to bring in visitors but have little real substance. Most click bait is intentional, some isn’t. BD’s “story” isn’t even click bait, it’s just a simple piece of guesswork that had an incredible snowball effect. Since I don’t care too much about volume of traffic as opposed to quality of readership, there’s no pressure to write click bait. This site also isn’t particularly SEO-optimized, which is also not a big deal. If people really want to find out what’s going on, a simple Google or Yahoo search will lead to this blog fairly quickly. We’re trying to cover one narrow topic well, and I stand by everything that gets published here.
We try to make educated guesses. We do our best to dig up what we can. We have sources. Sometimes we hear things that are real, and sometimes we hear things that are meant to gin up support. We do our best to get multiple sources for all rumors. That means that sometimes we’ll be wrong, and other times we’ll be right. Most of the time it means we won’t publish it, at least not until we’ve done our checks.
So I read the previous post’s comments thread with a bit of bemused detachment. San Jose supporters were probably looking for bridges to jump off – bridges that don’t exist in SJ, thankfully. Oakland supporters hailed the news as if the A’s were going to the playoffs. The truth is simple: WE DON’T KNOW. What was everyone getting all excited about? Was it that whiff of hope, that glimmer of daylight? There’s nothing wrong with that, but as expected, many people took the whole thing waaaaaayyyyyyyy too far.
When news breaks, we’ll report it and analyze it. Honestly, I had no idea where to go with what happened yesterday, and readers here and elsewhere ran with it. I checked with three different sources and heard nothing to confirm it. Yet it was there, and some attention had to be paid to it so I took it at face value. That’s all this blog can do. Whatever happens, we’ll link to it (unless it gets ridiculously repetitive like certain columnists). But really folks, relax. Understand that MLB’s process is born of inertia. It’s slow. It doesn’t change direction quickly. It appears to be extremely thorough – it has to be after all this time. The good news is that I’m working on some upcoming stories that will lead into the Christmas break. When we find out what the actual decision is, we’ll cover it thoroughly. Then everyone will have a real reason to get excited or depressed. Until then, take it easy.

