The Giants are going to experiment with a new pricing scheme for select seats at AT&T Park called dynamic pricing. Prices will vary in the left field corner, upper deck sections could vary as much as $2 from published pricing based on demand. While this is not expected to make a significant difference in attendance or revenue, it’s a good way to gauge how responsive area fans are to such an initiative.
Regionally, the best analogue comes from State Highway 91 in Orange County, which has so-called “Lexus lanes,” otherwise known as high-occupancy toll (HOT) lanes. The toll on the premium lanes varies depending on time of day, and is a model from which more dynamic pricing will be based. Don’t like the concept? You might want to get used to it, as it’s part of transit planning throughout the urbanized parts of the state in the future.
Despite an additional $25 billion taxpayer bailout, Citigroup will retain its naming rights deal at the Mets’ new stadium in Queens. This has caused some angry NYC pols to call for a renaming of the ballpark to “Citi/Taxpayer Field.”
Santa Clara County Measure B (BART to Silicon Valley) has passed with the vote certified by the county registrar. A San Francisco judge also struck down an electoral challenge to the results. A partial, manual recount is possible, but it’ll cost $400k to whomever is interested.
Bill Simmons, a.k.a. “The Sports Guy” on ESPN.com,wrote a neat article two weeks ago on how the way new football stadiums have been built has largely eliminated home field advantage in the NFL. The lessons? Make the structure as compact as possible, lose the open ends that make for scenic vistas, minimize the impact of luxury suites, and stop forcing Joe Fan to sit in the nosebleeds. 360 architecture, the firm working on Cisco Field and the new Meadowlands Stadium for the Jets/Giants, appears to have taken some of that knowledge to heart.
Last but not least, regarding the rumor of discussions about territorial rights during the winter meetings next week: I received a couple of notes on this prior to the anonymous comment. That said, I’ll wait until next week to post on it, lest I go back on my promise not to comment on San Jose rumors.
Update: Matier & Ross report that this week the A’s and BART officials will the alternate Fremont site near the planned Warm Springs BART station and NUMMI. Keep in mind that several parties with no relation to BART control the land in the area.