The Raiders and A’s share a stadium. Now they’ll also share a radio station. It took a couple years, but the Silver and Black will finally start having their games broadcast on 95.7 The Game starting with the upcoming 2013 NFL season. It’s a move that has been speculated since the station launched as the A’s flagship.
While the Raiders’ coverage will decrease in comparison to former home KSFO on the AM side, the sports radio station’s programming is far and away more compatible, especially because play-by-play man Greg Papa is already a fixture in The Wheelhouse’s noon timeslot. Non-game coverage will expand, with the Raiders displacing the 49ers in the Monday themed day, good for armchair QB-ing and GM-ing. Previously the Raiders’ day was Friday.
In the event of a conflict with the A’s, Raiders broadcasts will be on 102.1/98.5 KFOX, home of the Sharks and Entercom stablemate. KFOX has a better coverage footprint than KGMZ (The Game), which leads me to think that the Raiders actually negotiated this provision knowing that it was available via Entercom.
Potential for some conflict is high, though not so much in head-to-head timeslot situations. Mostly it’s a case of an A’s game finishing just before the start of a Raiders game during preseason or early during the regular season.
Since the Raiders are expected to have full pre and postgame coverage for each game, it’s likely that all of the weeks above will be on KFOX, with the exception of the 8/29 game against the Seahawks.
Eventually, fans may clamor for more games on KFOX due to the better distributed signal. Of course, that will run into further conflicts with the Sharks, whose season starts in October as the baseball season ends. The 2013-14 NHL schedule, which will be the first under the new realignment scheme, has not yet been released.
Conflicts or not, it’s good that the Raiders are back on a sports station, which they haven’t been since they left 1050 years ago. Whether this will turn The Game into a proper East Bay-focused station is up to Entercom, whose station management has been careful to cater to all Bay Area fans much to the dismay of A’s and Raiders fans. In turn, the Raiders may have to beef up their affiliate network to compensate for The Game’s less signal.
To kick off the new relationship, Raiders draft day coverage is being held today on The Game.