Blips and trends

A popular refrain is emerging from the Oakland-only camp, in which the A’s should stay in Oakland because the team’s playoff run, thereby proving that the team can be competitive in Oakland. During the Wheelhouse today, Greg Papa and John Lund mentioned Chris Townsend’s argument that Wolff could go to Selig and the owners and claim, “This is as good as it gets, now let me move the team.” Both arguments are guilty of the most shallow, gut-reaction analysis and are as strong as a wet paper bag. In fact it was Papa who, when Lund asked him if the A’s resurgence changes the equation in any way, correctly pronounced that this season is meaningless in terms of the Oakland/San Jose debate because it doesn’t take into account the big picture.

The fatal flaw with the Oakland-only argument is that they’re arguing against something that wasn’t ownership’s argument to begin with. One season is an outlier, an anomaly. It may start a trend of great success, which would in turn engender greater fan support, which would be great if that happened. If the team can continue to be successful, if it can get season ticket subscriptions past 10,000 for next season, then there’s a very good argument that the fanbase can not only support the team by the loudness of their voices, but also by their sheer numbers. The success may also be a blip, in the way that success couldn’t be sustained over multiple or even consecutive years. No owner, no matter how much he spends on payroll, can guarantee playoff appearances let alone championships, every single year. To expect that of any owner is wholly unrealistic.

Ownership’s argument about moving to Silicon Valley’s better economic environment has always been about being able to sustain a competitive team. Any team can be successful for a year – Oakland and Baltimore this season are testaments to that kind of randomness. It takes incredible skill, luck, and just as important, money to sustain success. Anyone who has been a lifelong fan of A’s baseball has seen this play out several times. Over their 45 years in Oakland, the A’s have lost Catfish Hunter, Reggie Jackson, Rickey Henderson (twice), Jose Canseco, Mark McGwire, Jason Giambi, Miguel Tejada, the Big Three, and most recently Gio Gonzalez because of ostensibly economic reasons. No ownership group was immune from this inevitability, including the great Walter Haas. If the A’s don’t have a ballpark deal in place the next couple of years, guess who’s going to join that illustrious list? Yoenis Cespedes and Josh Reddick, they of the nearly 8 fWAR combined this season. They’re both young, cost-controlled, and will net significant young assets in trade.

The A’s celebrate in front of an announced crowd of 21,162. The crowd appeared much larger – but why?

Now maybe there’s a legitimate economic argument to keep the A’s in Oakland. If there is, it needs to involve vastly improving season tickets and FTEs (full-season equivalents) past that 10k figure. The Giants are flirting with 30k season tickets thanks to their ballpark and World Series win. The A’s don’t need to match that number, but they need to get to something approaching 20k if anyone wants to take them seriously, whether they’re talking Oakland or San Jose. The thing that is killing the A’s right now is the major swings in attendance. Sure, we can pull in a full house for a Star Wars fireworks night, or what appeared to be 27k for last night’s wild card game clincher. The problem is that the baseline attendance is that season ticket/advance sales figure, which absent of promotions or giveaways hovers around the 10k level. Last night the paid attendance was 21k, including 5,000 walkups. The crowd looked fuller, which can be explained several ways:

  • $10 Plaza Level/Outfield seats from the night’s Dynamic Deal
  • Much of the Field Level outfield seats taken by season ticket holders who redeemed unused tickets for the last available, designated home date for exchanges. Those tickets count as comps, not as new paid admissions. (thanks to Lone Stranger for that observation)
  • Great weather inviting more people out to the yard on a warm, indian summer night
  • A meaningful game against a division rival

That said, the 27k I cite is just an estimate based on previous observations of crowds. The Coliseum’s capacity is 35,077. So why wasn’t it completely full? Well, you can’t count on 15k walkups for an A’s game at the Coliseum, no matter how good the team is. Where were all the empty seats, then? Take a look…

The Plaza Reserved level, practically empty for Monday night

No discounts were available for the Plaza Reserved tier, though the A’s will frequently fill the deck when discounts are made. Tonight a similar Dynamic Deal to last night’s was made available. Couple that with the ritual free parking on Tuesdays, and it’s easy to see the announced attendance tonight being 28-30k. These loud, and potentially sizable crowds don’t prove anything other than that people will come out to see a good A’s team when the conditions and price are right. To prove that the market is viable will take a much greater commitment among the fanbase. Don’t call a blip a trend, Start a trend. Without that measurable improvement, that greater commitment, there’s really no discussion to be had.

…..

P.S. – Tomorrow I’ll discuss a way to make improve attendance and renew fan goodwill. Yes, it will involve removing tarps.

Wolff claims ballpark could boost A’s revenue almost $100 million annually

Last Friday, Lew Wolff was interviewed on an episode of CNBC Sports Biz, which you may have missed because it airs on NBC Sports Network instead of CNBC (what?). The show also is one of the few NBC properties that can’t be pulled up via streaming. Maybe the identity problem has something to do with it.

Anyway, in the interview, Wolff told CNBC’s Brian Shactman (who took over the spot from now-ESPNer Darren Rovell) that the A’s annual revenue could rise by almost $100 million with a new ballpark.

Asked to further clarify Wolff’s comment, Shactman followed up with another tweet.

Since we can’t see the interview (reruns only played over the weekend with none scheduled this week), we don’t know what Wolff’s context is. Is he referring to a revenue rise without the $30+ million revenue sharing check? The revenue sharing check that’s supposed to go away with a new ballpark, after 2016? That’s the only way the number makes sense to me, though clearly I don’t have access to the books. When I talked to Wolff over a year ago, he suggested that numbers proffered by Forbes overstated the A’s actual revenues.

In any case, Wolff is probably using that figure to press the case with the other owners and with the national media. Whether that makes any difference – well, we’ll see about that.

Two tickets to paradise, if by paradise you mean a suite with Dave Stewart (Update: Winner announced)

Update 9/26 9:47 AM – The winner of the two tickets is Jeff Dvorak, whose down-on-his-luck story proved too hard to resist. Jeff, please email me in the next few hours at ml @ newballpark . org to claim the tickets, so that I can mail them to you in time.

Thanks to everyone who participated. Many entries were entertaining, some were downright heartwarming. Maybe we’ll do this again in the future…

Update 9/25 3:54 PM – Got confirmation that former A’s curveballer/Cy Young winner Bob Welch will be joining Stew in suite with the fans on Saturday.

A few weeks ago I finally bit and plunked down deposit for 2013 season tickets. In the process I had the option to get postseason strips (which I declined), and a little perk of two tickets to a suite for Saturday’s game against the Mariners. Unfortunately, I already have other plans for Saturday, so I won’t be able to make the game. So I have two tickets and I’d like to give them away.

To make this interesting, we’ll run a little contest. If you’re interested, either tweet me or reply to this post. I’ll take the best, most interesting response and give you the tickets. The subject matter of the comment or tweet has to be A’s related. I will not reveal my criteria for choosing the the best response. I’ll only say that it’s largely arbitrary and subject to change.

Interested? Fire away. You have until 11 PM on Wednesday night. I’ll mail out the tickets on Thursday.

Oh that evil, horrible dynamic pricing!

Tomorrow, Giants fans who are not season-ticket holders will finally get the chance to buy postseason tickets. Because of the continuous demand on Giants games, the team was able to leverage its large premium season ticket base to sell out much of its postseason inventory. That was followed by lottery for other season ticket holders, and tomorrow’s lottery winners (general public).

Contrast that with the A’s, who have a season ticket base that’s less than half the size of the Giants’. The A’s started selling tickets to the public a week ago, which followed a multi-week postseason strip/season ticket sale campaign. A week in and there are still plenty of tickets available via the primary market (Tickets.com) for a potential Wild Card game and Divisional Series. Just now I saw two tickets for the Wild Card game in Section 217, Row 15 for $46 apiece. Groups of 4 tickets are still available for ALDS Game 3. StubHub is full of overpriced choices if you didn’t act quickly enough a week ago, and while the dynamic pricing model has raised prices a bit above the A’s published baseline prices, it’s not nearly the gougefest that some had feared.

Comparison of 2013 postseason ticket prices using A’s pricing tiers and similar sections at Giants games

When you compare it to what the Giants are doing, there’s practically no comparison. Even with dynamic pricing, A’s playoff tickets frequently come in at 1/2 or 1/3 the price of similar seats across the bay. Even though the events of this excruciatingly long road trip have dampened spirits a bit, there’s still plenty of enthusiasm for the team, enough that these playoff games should sell out if the A’s qualify for the postseason (with the possible exception of a Home Game 3 that may never be scheduled). The notable trend to me is how, just as with regular season games, the “value-priced” Plaza Club simply fails to move the needle.

I also included the Orioles prices since they’re a team with a much smaller season ticket base as of late. The O’s don’t practice dynamic pricing, so the face value price is pretty much it except for some tickets that the team is selling as a package food-ticket deal.

When compared to other teams, it’s all a pretty good deal for A’s fans.

The 2014 MLB TV Windfall

Today’s report from Sports Business Journal’s John Ourand indicates that MLB’s national television deals are just about locked in. We’ve discussed this a couple times now. I’ve done some rough math on it, and the financial picture looks even healthier than I previously projected. Sure, the TV deals will more than double in value, from $660 million to $1.55 billion. But it’s when that figure is coupled with all other sources of national revenue that the picture starts to really brighten.

Come 2014, every team could rake well over $80 million per year without selling a single ticket.

Come 2014, every team could rake well over $80 million per year without selling a single ticket.

The table above reflects rising revenues from every source except for Sirius XM, whose deal was locked in years ago with the money paid in advance. MLB Advanced Media, the internet and broadcasting subsidiary of MLB, admitted last year that it was hitting nearly $500 million in revenue just for 2010. Combine each team’s share with other non-TV sources (adjusted for inflation), and each team comes away with $31.8 million per year. All told, that’s an estimated $83.5 million per year.

That doesn’t even include the dividend each team ownership group gets as an equity partner in MLB AM.

Every team is going to get this windfall, so it’s not as if the A’s or Rays are getting some great competitive advantage. It will allow both teams to be able to confidently offer FA-competitive long-term deals to their own free agents, though $100 million payrolls are still probably beyond reach. To get $100 or $110 million payrolls, both teams will need new stadia. The impressive thing about these bumps is that the A’s will get $10-15 million more via Central Revenue than they get from playing in the Coliseum. Add in local TV/radio and the usual $30 million or so in annual revenue sharing, and the A’s should net $180-185 million per year starting in 2014. Not rich compared to the other teams, but a far cry from destitute.

News for 9/22/12

We’ll start with the lede, courtesy of CBS Sports’ Danny Knobler:

A’s owner Lew Wolff said Friday that he believes his team’s quest for a new ballpark will be settled within the next year.

Does that mean a new ballpark is about to rise in San Jose, Oakland or somewhere far away?

Not necessarily.

“I do think this long trek will be coming to an end,” Wolff said, in an interview with CBSSports.com. “I can’t predict the end.”

Wolff did suggest that he has no interest in either taking legal action or doing something that would lead to legal action from the Giants (who claim the San Jose territory). He also said he’s not interested in either selling the team or moving it out of the Bay Area.

“We’re going to persist in the Bay Area as long as we can,” he said. “It’s not a journey we’re going to cut short.”

Wolff’s latest statements he has indicate less confidence in the process that he has supported all this time. Maybe he has the same resolve as ever about San Jose, but the constant drag by the commissioner isn’t helping. Either way it appears that no outcome is certain. At least there will be an outcome, which is better than the team being in limbo as it has the last three years. One thing’s for certain: at least one group of people is going away from this mess extremely unhappy.

Update 10:52 AM – While in New York to catch part of the A’s current roadtrip, Wolff had a chance to explain further to the NY Times’ Tyler Kepner what he’s trying to build in San Jose. In addition to confirming that he and the rest of A’s ownership has the money to build a ballpark, Wolff also talked about how the high-tech concessions stands would work.

“All of our concession signs will be digital, so when you’re supposed to stop serving beer, you just press a button and it disappears,” Wolff said Friday over lunch at a Midtown Manhattan hotel. “And then if you have extra hot dogs, you can reduce the price.

“I mean, I’m being silly about it, but we’ve had plenty of years to think about this. It isn’t like all of a sudden we get approved and now we’ve got to start thinking about how our ballpark’s going to look. We’re really ready.”

Additionally, Buster Olney hears that Bud Selig is working the room to get enough votes to grant South Bay T-rights to the A’s. (via MLB Trade Rumors)

Other news:

  • The Angels denied a report that they were negotiating with Ed Roski’s Majestic Realty for the NFL stadium site in Industry. Whether the Angels were actually talking or not is moot. Industry is now a potential threat, albeit one that’s not very practical. The site had numerous challenges when the plan was for a 10 games-per-season NFL slate, 80-90 games would turn the hillside location into a second Dodger Stadium from a parking/circulation standpoint. The site, near the junction of CA-57 and CA-60, is also situated on a hillside that slopes down from southeast to northwest. That’s a poor orientation for siting a ballpark. [LA Times/Bill Shaikin]
  • El Paso’s City Council approved the $50 million AAA ballpark deal that could bring the Padres’ affiliate to town by 2014. The combination of rent, a ticket tax, and sworn parking revenues should bring in around $500,000 per year, not nearly enough to pay off the stadium on its own. The final say belongs with El Paso’s mayor, who will have until Thursday to approve or nix the deal. [El Paso Times/Cindy Ramirez]
  • After 10 years of abject failure, the “ballpark village” plan next to Busch Stadium is finally a go, thanks to million in subsidies coming from the State of MIssouri. [St. Louis Post-Dispatch/Elizabeth Crisp]
  • In case you haven’t heard, the NHL is in a lockout. [Yahoo Sports/Nicholas J. Cotsonika]
  • Barclays Center, the first major pro sports venue in Brooklyn since the Dodgers abandoned Ebbets Field, had its ribbon-cutting ceremony on Friday. {NY Times/Howard Beck]
  • Next Friday the 28th, the hearing to compel discovery in the Stand for San Jose vs. City of San Jose lawsuit will be held at 9 AM at Superior Court in downtown San Jose. I plan to observe.
  • Still awaiting the State Controller’s ruling on the legality of the Diridon land transfer.

That’s it for now.

Fosse talks ballparks

The highlight of Blog Day may have been a 25-minute discussion with Ray Fosse that spanned all manner of subjects: broadcasting, teams he played on. At one point Fosse started talking, unprovoked, about the need for a new ballpark. As a great player and broadcaster, his words carry far more weight than mine ever will. So here’s the snippet of him talking ballparks, which started as a question about comparing the current team to previous teams he played on or covered. Without further adieu:

This group of guys has a chance to be as good as (the 1989 squad), but the thing they have to do is stay together. There’s free agency and arbitration, and lots of money, the most important thing now is that the A’s somehow get a new stadium. Because as soon as a shovel is in the ground, they can keep all of these guys. Because they know what the revenue stream is going to be. Until that happens, they don’t know.

Q: Would you say you’re in favor of San Jose or in favor of a new stadium?

I’d say a new stadium, wherever it is. I don’t wanna upset people here… but unfortunately that monstrosity (points at Mt. Davis) killed us. If you can imagine when you watched games before, you could look out and see the Oakland hills, see the ivy up there.

This is the last remaining multipurpose stadium in all of baseball. Clay Wood does a great job, but he can only do so much. So to think about minimizing foul territory, which you can do when the pitchers are good enough… You can tarp the upstairs, tarp Mt. Davis, people complain – well you fill it up, and they’ll take the tarps off.

I don’t even like talking about excuses about, “Well, if we don’t leave…” Listen. To me, leaving and going to San Jose, if that’s where they go, that’s not leaving, folks. Leaving is going to another state or across the country. Staying in this area and (going to) a downtown – we’re fortunate to go to Baltimore and Cleveland in particular. Of course Boston’s downtown. Seattle. You get a downtown stadium, and what it does to revitalize a downtown area, it’s tremendous. To be honest, I’ve never been to a Sharks game but all I’ve heard are great things about downtown San Jose when the Sharks play. They support the team, it brings everyone out.

He also talked A.J. Griffin, Yoenis Cespedes, Scott Hatteberg, Chef Rodney, and more. I can’t post the audio here per the terms of the media credential (no podcasts), but these subjects and Fosse’s quotes should elicit a good amount of conversation. I’ll leave it at that.

Shaikin on A’s future, Wolff

Hopefully you’ve read LA Times baseball writer Bill Shaikin’s piece on the A’s from last night (I tweeted it shortly after I saw it in Google News). If not, take a few minutes to gather it in and then come back here.

Okay, ready? Let’s do a deep dive into the meaty parts of the column.

There are indications Selig might rule by the end of the year. Yet, rather than say yes or no, Selig appears to be considering a ruling that could challenge both the A’s and Giants to fulfill certain criteria.

“I think there will be an effort to be Solomonesque,” said someone who has spoken with Selig but declined to be identified because of the sensitivity of the issue. “This is not a ‘yes or no’ sort of thing.”

The status quo works just fine for the Giants, but it is corroding the A’s.

Lew Wolff, the A’s owner, won’t say much about the process. But he will say this: If Selig puts conditions on his ruling that require a year or so to fulfill, the waiting game is over.

“That would be a no,” Wolff said. “They might as well just tell us no.”

For instance, the burden could be put on the A’s to guarantee their financial projections. If the A’s move to San Jose, pay to build the ballpark, and come off baseball’s welfare system of revenue sharing, how can the A’s ensure the long-term sustainability of a championship-caliber club?

First, let’s look at the “Solomonesque” effort. For some time, the level-headed among us have espoused this concept. It would mean the Giants wouldn’t be able to extract $200 million from the A’s or whatever the price was they won’t communicate in private or public. And it would mean that the A’s wouldn’t get San Jose for free. There is a price. The actual number and terms are still up for debate, but despite what many think of this arduous process, Selig is at least attempting to resolve this in a fair way. If it’s done right, both sides will come away happy and with something to complain about, as is the case in most big money negotiations.

The status quo item is something we’ve covered ad nauseum here. No need to rehash it now.

Then there’s Wolff’s comment. This is the big one because it shows that he has a limit as to how long he’ll wait for an answer. Shaikin confirms this in a tweet accompanying his column:

Remember that in May, Wolff asked for a vote on the territorial rights issue. That vote did not end up on the agenda for either the May or August owners meetings. That would make the November meetings pivotal for Wolff, if not for Selig or the other owners. With the sale of the Padres out of the way and national TV deals on their way to being sealed, the A’s should be on the front burner again. (I’m not getting my hopes up.)

If Selig asks for more time, the ball’s in Wolff’s court. He could sell, which has to date not shown a willingness to do. Despite the lack of a stadium deal and the A’s being stuck (for the time being) in Oakland, the A’s could fetch $500 million easily, especially if multiple bidders were involved. Selig and the other owners, sympathetic to the Wolff’s plight (Wolff is well-liked in the Lodge), would push hard for Wolff to get top dollar for his patience. If the team were to stay in Oakland, incoming owners would have to show that they had a stadium plan ready to go and funded. The CBA’s stipulation that the 15 teams in the largest markets (which include Oakland) have to stop taking in revenue sharing is all the motivation any ownership group needs. The worrying factor is the possible emergence of a Clay Bennett-type of bidder who seeks to move the A’s out of the area. It would be difficult to pull off, but not impossible, and with the legal issues that will arise with any T-rights battle, the idea could be considered an easier path to resolution than keeping the team in the Bay Area.

Wolff could try to make it work in the East Bay, but it seems like those bridges have been burned so badly that there’s no trust upon which a relationship can be built. I’m reminded of Tom Benson’s situation as owner of the New Orleans Saints both pre- and post-Katrina. At several points it seemed like the Saints were gone, especially as the Superdome was destroyed inside and out in the wake of the hurricane. It took $320 million in mostly federal and state money to bring the Superdome up to current NFL standards. The NFL only funded $15 million of it. It took an act of god to turn the Saints around and to reform Benson’s pariah image.

The last part about guaranteeing financial projections is a fair request. It’s not just a matter of making sure Wolff gets the best deal possible, it’s also about ensuring that if the team is sold down the line it isn’t saddled with really bad debt. If, as Wolff has indicated, the ownership group will put together a lot of upfront equity for Cisco Field, that’s a huge selling point to Selig. It would reduce outstanding debt and would positively impact any future franchise sale, since the team’s interest in the ballpark would be part of the sales price. Look at it this way: while many franchise rely on regular cash calls to fund operations, the A’s don’t have to do that because of revenue sharing and tidy fiscal management. Going out-of-pocket for the ballpark is a one-time, major cash call. Seems like ownership is already leaning in this direction, the question is how much?

Numerous short-term matters will also come into play, such as the Coliseum lease and whatever progress is being made by Oakland on its Howard Terminal effort. Whatever decision Selig and the owners make, it’s better than the uncertainty that has loomed over the franchise for so long. The Lodge owes A’s fans and A’s ownership that much.

Blog Day 2012 Recap

About a dozen bloggers assembled in the Ring of Champions at 3 on Friday, prior to the 7:05 A’s-O’s game. We were met by Adam Loberstein, who also set up our interview time at Fan Fest before the season. This being the first game of a series and homestand, media availability by various A’s was expected to be somewhat scattershot, but we were promised Bob Melvin, Farhan Zaidi, and a couple of players, so no one was complaining.

Waiting for BoMel

We had about 10 minutes with Melvin, during which several people peppered him with questions. There wasn’t much revealing in his 10 minutes with us, other than his thoughtful, yet noncommittal answer when asked to name the team MVP (hint: not Brian Fuentes or Daric Barton).

The team was heading on to the field for stretching before batting practice, so we were happily led down to the field to catch it. Melvin was about to do his daily pregame interview with the regular media in the dugout, so for a moment media outnumbered A’s on the field. Ray Fosse had just finished his pregame interview segment, and hung out on the field talking to players even though he didn’t have any other duties for the rest of the day. Eventually I found myself as part of a circle surrounding Fosse, and he regaled us for 25 minutes about the teams on which he played and broadcast for, championships, and changes in the game. He even took off his ’72 (thanks Ken Arneson) ’73 World Series ring and passed it around, which allowed several bloggers to take their pictures with it. He talked ballparks too, though that’s the subject of tomorrow’s post.

A’s broadcaster Ray Fosse holding court

Towards the end of Fosse’s talk, batting practice started. Among the first to take BP was Chris Carter, who at one point hit four straight no-doubt home runs, including one to the plaza level and another that hit the luxury suites in left-center. (Trogdor, please burninate Mount Davis when you get the chance.) I also noticed that Carter and Jemile Weeks seemed pretty tight and frequently in conversation, which immediately brought to mind the image of Spike and Chester.

Yoenis Cespedes did his first interview in partial English on Friday

We left before we had the chance to see Yoenis Cespedes hit, which I suppose wasn’t a big deal since he entertained the masses later on that night. Loberstein brought us back to the interview room, and a few minutes later we met Farhan Zaidi, the A’s Director of Baseball Operations. Zaidi’s been interviewed numerous times by bloggers and reporters, but it was his first time in the interview room. He was asked about the career turnarounds of Carter and Josh Donaldson. I asked Zaidi if there was any “secret sauce” to how the A’s keep developing quality starting pitching. His response:

Don’t tell us we have too much depth, because we’re constantly in a state of panic about pitching… We talk about this every offseason. We don’t build a five-man rotation. We build a 162-game rotation. These days there are very few guys that you can assume are going to make 34 starts and pitch 200 innings. We you look at a lot of the projections systems out there, they usually project some regression for guys. They all sort of have guys for 170, 180 innings max – and those are workhorse guys. We have to take that view as well, that there’s really no guy that we can plug in there and say, ‘One out of five rotation spots is taken care of.’ We try to build a set of options – 8, 9, 10, 11-deep of starting pitchers that we think if go into a game with this guy starting we feel good about that game. Attrition takes care of more than you would ever wish it would… I think we do that and I don’t think that’s unique to us. I think a lot of teams think about it that way… Your AAA rotation has to be full of guys you think can come up and do the job, if need be, because it will happen.

Director of Baseball Operations Farhan Zaidi talks player development

Our interviews ended with Brett Anderson and A.J. Griffin sharing the table. Anderson was back to his laconic self after his off start on Thursday against the Angels. Griffin, being one of the newest rookies, is still emerging. I asked where his clubhouse nickname “Griffindor” came from. He said:

People like Evan Scribner, when I walk into the clubhouse, they’ll shout, “Griffindor!” Stuff like that. It’s a fun nickname, I guess, it keeps (the clubhouse) loose. I don’t mind it, so I can roll with it.

That must make Scribner the Sorting Hat. I’ve already challenged some our A’s fan T-shirt creators to make a fitting tribute. By the way, you’re welcome on the hard hitting journalism.

One side of today’s handout rally card. The other side is a #BernieLean silhouette.

We were wrapped up at 5. Each blogger received two tickets the game, which I didn’t use, and some new Bernie-oriented swag. All in all it was a highly satisfying experience. I’m not sure if I mentioned this, but years ago I worked with a freelance photographer who brought me along to type up postgame copy to accompany his pictures, which he frequently sold to international publications. I spent nearly two years during college working every major venue in the Bay Area, and came away from the experience somewhat jaded by the rampant cynicism in the press box – mostly from columnists. I was starting to dislike sports. I knew that sports journalism, at least the way it was traditionally practiced, was not in my future. I’m grateful that this particular form, blogging, allows to me to apply my skills without having to report on the daily grind of sports. It allows me to separate the off-field stuff from on-field, so that I can enjoy sports much the same way I did when I was 10 years old. It is a kids’ game, after all.

With any luck, we’ll be able to do another event in conjunction with FanFest next winter. Thanks to Adam Loberstein and the A’s Media Relations department for putting Blog Day together.

News for 9/14/12

First, an advisory for tonight’s game, which will run concurrently with a concert at Oracle by the Mexican band Maná.

On Friday, September 14 the Oracle Arena is holding a dual event beginning at 8:00 p.m. The A’s recommend traveling to the Coliseum by BART. If arriving by vehicle, the A’s recommend early arrival. Parking availability is expected to be limited by game time. Parking gates open at 4:00 p.m. and stadium gates open at 5:35 p.m. Parking is $17 until 7:00 p.m. After 7:00 p.m. parking will cost $35.

The A’s are expecting at least 30,000 for tonight’s game. A really good walkup crowd could make it a sell out. Get there early, folks. Or take BART and avoid the hassle.

And now the news.

  • The Santa Cruz City Council approved the now-$5.4 million arena plan on Pacific Avenue near Laurel, thanks in part to the City applying concessions revenue to the $4.1 million loan. If the Surf-Dubs leave before their seven-year term is up, the team will be considered in default of the loan. The City may try to bring UCSC sports teams downtown to play at the arena, though historically the athletics program at Division III UCSC hasn’t been much for bringing out crowds. [Santa Cruz Sentinel/J.M. Brown]  Note: The “South Hall” tent at the San Jose Convention Center is seven years old this year and is scheduled to be demolished soon as it has reached end-of-life.

View of Santa Cruz tent arena site from east bank of San Lorenzo River.

  • Seattle approved its arena deal with SF hedge fund guy Chris Hansen, holding out until Hansen guaranteed loan repayment, set aside $40 million for infrastructure improvements around the SODO arena site, and threw in $7 million for improvements for what would likely be the tentative venue, KeyArena. No word so far on a NHL team to partner up with the NBA franchise. KFBK-Sacramento’s Rob McAllister thinks that Hansen could buy the Kings from Maloof family for $450 million. The NBA’s relocation fee to Seattle is expected to be around $30 million, far less than the fee for the Kings moving to Anaheim, where the SoCal market already has the Lakers and Clippers. [Seattle Times/Jerry Brewer]
  • Speaking of hockey, we’re less than 36 hours from the beginning of the NHL lockout. Players currently get up to 57% of revenue, owners want 47%, players have countered with 54%. Arena operators have already been told that if the lockout happens, the first month (October) of game dates can be cleared for other events. As for businesses around HP Pavilion, it’s not looking good. [AP/Ronald Blum; SJ Mercury News/Mark Purdy]
  • The 49ers announced that they’ve sold $670 million worth of club suites and suites at the new stadium. 72% of the suites, which cost $100-500k per year to lease in long contracts, have been accounted for. That’s important because I estimate nearly half of the pledges are coming from suites. Three years ago I wrote about the tough task the Niners would be faced with in financing the stadium. They’ve been up to the task, mostly because the premium accommodations are priced as much as double the price of other new stadia. For the Niners that’s a distinct first mover advantage in a largely untapped market, Silicon Valley. It would make sense for the Niners to wait to extend an offer to the Raiders to share the stadium until after certain sales targets are met. The Raiders could benefit from a less onerous lease package, but they’d also be somewhat shut out of Silicon Valley. [Merc/Mike Rosenberg]
  • Save Oakland Sports’ fundraiser was held at Ricky’s in San Leandro last night. Proceeds will go towards either the construction of venue(s) or “community projects associated with” the venue(s). [KRON/Brian Shields]
  • Long term lease talks between the Buffalo Bills and New York State/Erie County broke down, resulting in a one-year lease at Ralph Wilson Stadium. The Bills aren’t seeking a brand new stadium, but they are trying to get around $200 million in improvements to the 39-year-old stadium. The team will miss a deadline to apply for the NFL’s G-4 stadium loan program, forcing the negotiations to move in the short-term direction. NY Senator Chuck Schumer wants the NFL to modify G-4 so that teams won’t have to complete loan payments when a team is sold, a touchy situation considering Bills owner how Ralph Wilson’s advanced age and sensitive health may affect the team’s ownership situation in the near future. [AP/Michael Virtanen; Buffalo News/Tim Graham; The Score/Devang Desai]
  • The independent St. Paul Saints, last at the trough, received $25 million in economic development grants for a new ballpark to replace Midway Stadium. Renderings of the ballpark are unlike other ballparks.

Rendering of St. Paul Saints ballpark in Lowertown neighborhood

Enjoy the game tonight and the fireworks. That other miracle team of destiny is in town. I’d dress in my Boba Fett costume, but that would look pretty stupid as I asked Bob Melvin questions during today’s blogger event.